Regional Content Manager (SG - Full-Time)

Moom crafts expert-backed supplements for the modern Asian woman. Rooted in science and crafted with care, our supplements are designed to enhance your everyday ritual and support you from within. Inspired by traditional wisdom and supported by modern research, each product is formulated for Asian women, by Asian women. At Moom, every capsule is a testament to our commitment to creating cutting-edge solutions for Asia’s women of today.


THIS ROLE IS OPEN TO APPLICANTS IN SINGAPORE & PHILIPPINES

Position:  Regional Content Manager (SG - Full-Time)

Position Overview:

We’re looking for a Regional Content Manager to lead our content efforts across multiple markets. This role will oversee a team of channel-specific content managers (e.g., Instagram, TikTok, Paid Ads) and drive a cohesive, high-performing content strategy that is locally relevant and culturally sharp.

You should be deeply plugged into internet culture, trends, and platform nuances, while also being able to translate that into structured plans, scalable systems, and measurable outcomes.

Key Responsibilities:

Content Strategy & Planning

  • Develop and own the regional content strategy across multiple markets and platforms
  • Translate global brand direction into locally relevant content plans
  • Identify trends, cultural moments, and platform shifts, and proactively integrate them into strategy
  • Ensure consistency in brand voice, storytelling, and messaging across all channels

Team Management

  • Lead and mentor a team of content managers responsible for different content streams and distribution channels
  • Set clear goals, workflows, and performance expectations
  • Foster collaboration across markets and channels to ensure alignment and efficiency

Content Development & Execution

  • Conceptualise and storyboard content ideas aligned with strategy and trends
  • Oversee end-to-end content production, from ideation to publishing
  • Support hands-on creation when needed (shooting, editing, copywriting, etc.)
  • Ensure content quality, consistency, and performance across all outputs

Localization & Market Adaptation

  • Adapt regional strategies into market-specific executions
  • Work closely with local teams or stakeholders to ensure cultural relevance
  • Balance global consistency with local nuance

Content Operations

  • Build and manage content calendars across markets and platforms
  • Establish processes for content planning, approvals, and publishing
  • Ensure timely delivery of campaigns and always-on content

Performance & Optimization

  • Monitor content performance across channels and markets
  • Use insights and data to refine strategies and improve engagement and conversion
  • Collaborate with growth/ads teams to align organic and paid content efforts

    What we’re looking for:

    • 3+ years in content, social media, or digital marketing roles
    • Experience managing teams and cross-market content strategies
    • Proven track record of growing and managing multi-platform content ecosystems
    • Strong strategic thinking with the ability to execute hands-on
    • Deep understanding of Instagram, TikTok, and paid content ecosystems
    • “Chronically online” — highly attuned to internet culture, trends, and platform behaviors
    • Excellent storytelling and creative direction skills
    • Ability to storyboard and bring content ideas to life

    Technical Skills

    • Proficiency in content and editing tools (e.g., Adobe Suite, CapCut, Final Cut, Canva, etc.)
    • Familiarity with social media scheduling and analytics tools
    • Comfortable working across content production workflows (shooting, editing, publishing)

    Bonus if you have:

    • Passion for wellness, community-building, and modern Asian women’s health

    Details:

    • Full-time role 
    • Location: Singapore office / hybrid as required
    • Competitive salary


    To apply, email info@moom.health with "Regional Content Manager SG – [Your Name]" as the subject line.

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